MY REAL ESTATE BLOG

In today’s shifting Bay Area market, I’m seeing more homeowners try to “test the market” by pricing aggressively-hoping buyers will bite. Sounds harmless… right? Here’s the problem most sellers don’t realize until it’s too late. About 75% of your listing’s attention happens in the first 72 hours. If a home is overpriced, the very buyers who would’ve been interested often skip it-and move on to better-positioned options. Price reductions later don’t always fix the damage. Inst

I came across a stat this week that stopped me in my tracks 👇 ➡️ The number of homeowners who listed their home and then took it off the market is up 56% year-over-year. That tells me a lot of people are feeling uncertain - and honestly, I get it. Selling in a shifting market can feel overwhelming. But the good news? You can still sell successfully when you focus on what really moves the needle. Here’s what I’d be doing if I were you right now: 1️⃣ 𝙍𝙚𝙫𝙞𝙚𝙬 𝙩𝙝𝙚 𝙧𝙚𝙖

Right now, there are more homes for sale than we’ve seen in years. 🏡 According to NAR, if 30-year mortgage rates dropped to 6%, we’d see...

If you're a homeowner in San Ramon, Danville, or the Greater Bay Area, this might surprise you: The average homeowner who sold last...